Whether your organization is just getting started in the nonprofit communications space or you are looking to sharpen skills and improve results, this Communications Toolkit presents best practices, tips and successful examples curated from professionals in the communications and nonprofit industry. When promoting your grant from the Trust, consult the Nina Mason Pulliam Charitable Trust Brand Identity Standards guide.
Storytelling & Branding
The Power of Storytelling
A masterfully told story is the foundation of your organization’s effective communications.
How to Define and Portray Your Brand
Brand guidelines are a key part of your nonprofit branding strategy that encompass everything your brand is and wants to be.
Social Media Tips
Social media is a driving force in nonprofit communications and fundraising. Here are tips to enhance your organization’s social media presence.
Sharpen Your Social Media Profile
You can sharpen your organization’s social media profile in under an hour.
The Ultimate Nonprofit Video Marketing Strategy
Video continues to hold the lead for consumers as the most compelling communications vehicle for nonprofit marketing. Begin developing your video marketing strategy.
Nonprofit Videos: Maximizing Fundraising
With digital media continuing to dominate the way we receive information, video messaging is becoming more and more crucial to fundraising.
Beginners Guide to Shooting Video on Your Phone
Top Features from Best Nonprofit Websites
Your nonprofit website can make or break your organization. That’s the unfortunate reality these days when so much happens online. But, organizations that do the right things online see their memberships grow and donations flow.